Digital Marketing
Website Design
1. Messaging
Story coaching is the process through which we define your values, identify what makes you unique, and discover how to express your story in a way that feels true to you and your work.
4. Basic SEO & Analytics
I'm not an expert when it comes to SEO and analytics. For most small businesses the basics will be plenty to start getting the word out. I'll get you started and from there I can help recommend someone if you need something more robust.
2. Domain to Template
Some clients are already deep into the process, but for many we'll start by choosing a domain, linking it to a website builder, picking a template, and then start creating a website you can take pride in.
5. Going Live
Once all the pieces are in place and you feel comfortable, we will go live and start to share your site to get feedback and see how it feels. Sometimes going live can change how you feel about parts of your site, so we'll make adjustments as we go.
3. Collaboration
I'll do the bulk of the design work, but I work collaboratively with clients. We will meet every week or so to look at new edits and discuss changes, as well as continue to develop your story.
6. Editing Tutorial
One of the biggest benefits of modern-day websites is the ability to make quick edits without having to pay someone like me. While I help many clients make updates and edits both large and small, my goal is that you have the ability to make edits yourself.
Content Creation
Social Media Profiles
I no longer manage social media profiles. There are simply too many other people who are passionate and great at it, but I can help you set up those account profiles, give an overview of the tools and insights, and set you on your way.
Blog Writing & Book Editing
I first began blogging and editing books 12 years ago. Throughout the years I have helped multiple people edit their book and writing content for a number of websites, blogs, and publications.
Email Campaigns
While I typically use Mailchimp, there are a number of resources available for sending email campaigns or simple one off updates. I can give you a tutorial on using email campaigns or manage them for you.